For 80% of consumers, online reviews have changed their mind about a purchase, underscoring the need for businesses to maintain, manage and respond to online reviews. Outsource SEO offers online review management services and software to help your business gain more reviews, sales, and satisfied customers.
Gain more reviews with review management services A growing number of consumers research products and businesses online before making a purchase.
With business pages on social media and online platforms, you can reach new customers, increase traffic to your website, and boost sales.
However, to attract customers, you need to set up a system for managing and responding to reviews.
With OSS online review management services, our team of reputation management experts will evaluate your online presence and implement a review management strategy to take your business to the next level.
Regardless of your industry, managing and responding to reviews should be an integral part of your online presence. Bad reviews can hurt your reputation, so it’s important to take the time to encourage positive reviews and respond to negative comments.
People can leave reviews on a number of online platforms, including Google, Facebook, Yelp and even your own website. And reviews can be critical to your business, as many people look for online reviews before making a purchase.
Attract more reviews with review management services
A Growing number of consumers research products and companies online before making a purchase.
Having business pages on social media and online platforms will allow you to reach new customers, drive traffic to your website, and increase sales.
But to attract customers, you need to have a system in place for managing and responding to reviews.
With online review management services from ASH WebTech, our team of reputation management experts will evaluate your online presence and implement a review management strategy to take your business to the next level.
Are you ready to start making the most of customer reviews? Contact us online to chat with an experienced strategist from our team.
Whether you’re a local business, an expanding franchise, or a mid-sized company with an international reach, online review management services offer several benefits. Here’s why Reviews are a key component of today’s marketplace. eighty percent of users say they made a purchase decision based on reviews.
That’s why we’ve compiled seven of the most compelling reasons to invest in online review management:
One of the most powerful outcomes of professional online review management is that it expands your unique selling propositions (USPs). By getting more authentic reviews and feedback from your customers, you demonstrate the value of your business in the marketplace.
Another benefit of professional online review management services is that they maximize your team’s time. Regardless of your industry, your company needs to invest in monitoring online reviews
In today’s ASH WebTech, having an online presence is essential. Whether you run a brick-and-mortar business or an e-commerce store, people use the Internet to search, find and compare businesses. In fact, 80 percent of users begin their product research online.
Given that 74 percent of users rely on social media to make purchasing decisions, it’s surprising that only 26 percent of businesses use social media in their business strategy. This means that many businesses – including your competitors – are missing out on the benefits of social media.
Another reason to invest in managing online reviews? Brand awareness.
One reason many businesses choose to manage online reviews is the potential to increase overall sales and revenue. It can also lead to an improvement in the quality of your leads, freeing up your team to spend more time creating offers or reaching out to customers.
As mentioned earlier, it’s worth reiterating this benefit of online reviews. By investing in managing online reviews, your business can gain valuable insights to improve its services, which is essential for your company to stay competitive.
At Outsource SEO, we offer a comprehensive and competitive online review management service. For your convenience, we’ve integrated our online management software, Review, with our proprietary and industry leading return on investment software, Marketing OSS.
This allows you to seamlessly monitor your online review management. If you’re a client who uses our other Internet marketing services, such as SEO, PPC, and Content Marketing, you’ll see the revenue those services bring in Marketing OSS as well.
We get to know your business: At Outsource SEO, we’re committed to providing personalized services. That’s why our team takes the time to get to know your business, your industry, and your goals. By taking that extra step, we deliver a strategy that’s ready to deliver results.
We upload your email subscriber list: if you’ve an email subscriber list, we upload it to Marketing OSS. This step allows us to target your customers on your behalf, and ensures that you’re connecting with your customers through their preferred communication channel.
We create personalized email surveys: we then develop personalized email surveys that we brand with your company name and logo. We also create our surveys to adapt to different responses, so a user with a negative experience will receive different feedback questions than a user with a positive experience.
We set up an email schedule: Next, our strategists will develop a delivery schedule for your email surveys. In most cases, we’ll send the emails over an extended period of time. So if you’ve more than 1,000 customer emails, we’ll send the surveys over a 90-day period.
We evaluate your results: Once we receive responses from customers, you can view them in Marketing OSS. If users choose to share their experience on social media, you can also see the reviews on your social media pages.
In Marketing OSS, you can read through these negative reviews – which we recommend. This extra step can help your business identify weaknesses and areas for improvement. The result is a company that’s stronger and more competitive in the market.
You can't stop people from posting reviews, but you can encourage them to say good things about your business. Make sure that you have a solid reputation on all review sites by responding to both positive and negative reviews.
Reviews are a form of feedback from customers that can really impact the success of your business. Positive reviews can help build trust and loyalty, while negative reviews can lead to lost revenue and upset customers. A good online reputation is an important part of your company's overall success. According to a recent survey, 90% of consumers consult online reviews before making a purchase and 49% base their buying decisions on what they read in the reviews.
Online review management services provide a fast and simple way to identify, engage, and respond to your customers. Your ability to listen, empathize, and then reach out in a timely manner can not only help you manage your reputation in the eyes of consumers but also drive genuine customer loyalty.
An effective online review management strategy will help you expand your USPs and enhance your value to potential clients. One of the most influential results of professional online review management is that it expands your unique marketing points (USPs). By gaining more authentic reviews, and feedback, from your customers, you reflect the value of your business in the market.
Feedback from your customers also allows you to correct weaknesses in your services or products. If you provide HVAC services, for example, and customers cite that specialists arrive late, you can work to resolve the issue. Apart from the value of your business, another unique point of sale is your Net Promoter Score (NPS). At Encyphers, our online review management services include customer voting to generate your NPS, measuring how often customers have a recommendation from a friend or colleague.
At ASH WebTech, our team of social media specialists maximizes those benefits for your company. We also integrate them into our online review management services. When we receive a testimonial from one of your clients, we invite them to share that experience on one of your preferred social media pages.
As your business earns more reviews from satisfied clients, you build trust with future customers. That’s immense, as the number of social media users tops more than two billion. Plus, consumers trust online reviews 12 times more than product descriptions.
In today’s competitive marketplace, it’s a challenge to build brand awareness — which is essential if you want to earn an industry-leading NPS. It’s critical that the brand awareness you do earn, however, is positive and not negative.
With our online review management services, we can help your company grow its brand awareness. By reaching out to past and current customers, your business earns positive reviews across multiple channels, from your social media channels to your website.
In response, potential shoppers that visit your website, as well as social media pages, see a company that delivers on its promise for quality service and quality products. They also see a business that responds and engages with its customers, which is another trust signal.
The result is better brand awareness for your company, which can spark future leads and sales.
A motivator for many businesses to adopt online review management services is the potential to increase your overall sales and revenue. It can also lead to an improvement in the quality of your leads, which optimizes your team’s time when it comes to generating quotes or pitching clients.
Testimonials: By reaching out to past customers — we only connect with clients that have provided their email address and opted-in for correspondence — we build your number of testimonials, which you can use across your website as a trust signal.
Reviews: We also provide those clients the opportunity to share their testimonials on your designated social media pages. This additional step lets you improve your social media pages, as well as your social media strategy.
Feedback: Our strategists also forward your team client feedback. By learning what users like and dislike about your products or services, you can take a proactive approach and improve your company. That leads to more testimonials, which can impact user purchase decisions.
USP: While your company may earn a top ranking on the first page of search results due to its SEO strategy, it’s likely consumers are comparing several businesses. With a variety of testimonials, you can move past your competition to earn more sales.
USP: While your company may earn a top ranking on the first page of search results due to its SEO strategy, it’s likely consumers are comparing several businesses. With a variety of testimonials, you can move past your competition to earn more sales.
When it comes to increasing your revenue, you can’t underestimate reviews. They’re a significant consideration for shoppers and influence their purchase decisions. In fact, 94 percent of consumers would use a business with four stars — that number drops to 57 percent if you only have three stars.
Even better, customers spend 31 percent more at businesses with excellent reviews.
While mentioned earlier, it’s worth highlighting this benefit of online reviews again. By investing in online review management, your company can gain valuable insight into improving your company, which is essential if you want to remain competitive.
Feedback from your customers can also alert your business to pain points you weren’t aware of before. It can let you know about the perks your competition offers too, which can help you evolve your services and unique selling points.
For example, if you’re a heating oil delivery company, you may hear that clients would love to have the option of ordering online. While this implementation may take time, you can share with your customers that you’re working on it.
With this approach, customers see that your company listens to feedback and takes action.
Our team also takes additional measures to understand your clients’ perspectives. Via Review Acceleration FX, which powers our online review management service, we ask clients to rate how likely they are to recommend your company to a friend or colleague — users answer on a scale of 0 to 10.
Based on their response, we generate a personalized feedback form.
If they aren’t likely to recommend your business, for example, we aim to discover why and what your company could do to remedy the issue. Or, if they are likely to recommend your business, we want to find out why.
In short, we provide you with valuable and actionable data from actual customers.
At ASH WebTech, we offer a comprehensive and competitive online review management service. For your convenience, we’ve integrated our online management software, ReviewAccelerationFX, with our proprietary and industry-leading return-on-investment software, MarketingCloudFX.
With this approach, it’s seamless for you to check in on your online review management. If you’re a client that takes advantage of our other Internet marketing services, such as SEO, PPC, and content marketing, you also view the revenue these services drive in MarketingCloudFX.
We learn your business: At ASH WebTech, we’re passionate about delivering personalized services. That’s why our team invests the time to learn your business, industry, and goals. By taking that extra step, we deliver a strategy that’s ready to drive results.
We upload your email subscriber list: If you have an email subscriber list, we upload it to MarketingCloudFX. This step lets us reach out to your clients on your behalf, plus ensures you’re connecting with customers on their preferred communication channel.
We create personalized email surveys: We then develop personalized email surveys, which we customize with your company name and logo. We also build our surveys to adapt to different responses, so a user with a negative experience receives different feedback questions than one with a positive experience.
We set up an email schedule: Next, our strategists develop a delivery schedule for your email surveys. In most instances, we’ll send the emails over an extended period. So, if you have more than 1,000 client emails, we’ll send the surveys over a 90-day period.
We review your results: As we receive responses from customers, you’re welcomed to view them in MarketingCloudFX. If users opt to share their experience on social media, you can also see the reviews on your social media pages.
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